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The TACTIC: Warm referrals from cold calls. Getting warm referrals from cold calls is as simple to do as asking for them — “If you were me, whom would you call?”

The TACTIC: When selling, go for the top.  Asking for the appointment is no more difficult then stating, “Get our your calendar.”

The TACTIC: When selling, go for the top. If your boss tells you to pay attention to what this salesperson is selling, you probably will. If someone two levels down tells you to pay attention to what this salesperson is selling, you’ll probably get around to it eventually. If you are the salesperson in question, which situation is better for you?

The TACTIC: A prospect who is listening is no prospect at all.  Lulls in conversations are not bad, and there is no reason for you to fill them in.

The TACTIC: Only give a presentation to confirm an order. People in pain want relief; don’t get in their way of getting relief.

The TACTIC: Only give a presentation to confirm an order. People in pain want relief; don’t get in their way of getting relief.

The TACTIC: Who pulls the trigger? Never assume you know who OKs the check being written; it could well be the person at the meeting who sat there like a bump on the log.

The TACTIC: Who pulls the trigger? Never assume you know who OKs the check being written; it could well be the person at the meeting who sat there like a bump on the log.

The TACTIC: YOU pass the baton. Either you are in the race as a runner who passes the baton or you are a spectator. If you are in the stands watching, is there any possible way you can be on the winning team? Medals are not handed out to spectators. Click here to continue reading!

Resume sits on a table in front of a business man

There’s no denying that finding a job in this market can be tough. In fact, an average of 118 people apply for any given job opening and only 20% of those applicants are offered an interview. If you are struggling to make your resume stand out or to shine in an interview, you may be falling victim to some of the common job hunting mistakes.

When it comes to tips and techniques to sell yourself in an interview, many of the tips and techniques taught by Sandler can be applied to a job search. Making a few tweaks to your process could help you land the job of your dreams.